Design Your Dream Float Spa:
An Owner’s Journey to
Open, Optimize, and Offload
Thursday Sept 17, 2026
Led by Mandy (Rowe) Miller
In-person Workshop
Whether your float spa is open and operating, or looking to exit, spend a couple hours with Mandy Miller from the Float Tank Association to understand best practices.
From real estate and construction, pricing and sales, to designing your exit strategy, we will cover the entire entrepreneur journey. Mandy has helped build 50 float spas in 22 states, and has in depth knowledge on what the Float Tank Association, and industry at large, has to offer when supporting small businesses.
Come knowing nothing, to absorb all there is to learn, or come experienced and looking to sell your spa. There is power in our collective knowledge to help you build your dream life. Discover the curriculum below:
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Getting Started
The Float Opportunity:
Why floating, who your customer is, and what you're actually signing up for as an owner.
The Financials and Loan Options:
Cost to open, basic financial forecast, ROI/break-even, and how to fund it — SBA loans, conventional financing, and other options.
Building Your Center:
Choosing a location, ideal floor plan, soundproofing, temperature control, and protecting your building from salt.
Operations
Operations & Staffing:
Spa flow, daily operations basics, hiring, and building a culture that keeps your clients coming back.
Business Model — Memberships, Packages, Drop-Ins:
Pricing structures, the membership model that drives recurring revenue, package bundles, and drop-in pricing.
Marketing
Marketing:
How to utilize word-of-mouth, search engine, social media that works for float centers, and unique grassroots tactics to fill your center's schedule.
Q&A:
Open discussion, ask questions and learn about your action items
PLUS a prioritized “first 90 days” checklist to take with you.
Everything you need to get your doors open and your center running successfully from day one .
Includes comprehensive first 90 days checklist to take with you.
